About Chris Simpson SEO
The story behind the #1 SEO agency for laundromats
Meet Chris Simpson
Chris Simpson is a search engine optimization specialist with over a decade of experience helping small businesses get found online. After years of working with businesses across dozens of industries, Chris noticed something that changed the trajectory of his career: laundromat owners were consistently underserved by the digital marketing world.
Most SEO agencies treat laundromats like an afterthought. They apply the same generic playbook they use for restaurants, dentists, and law firms, never taking the time to understand what makes the laundry industry unique. Chris saw an opportunity to do things differently.
In founding Chris Simpson SEO, Chris set out to build the only SEO agency that focuses exclusively on laundromats. That singular focus has allowed us to develop deep expertise in the local search dynamics, customer behaviors, and competitive landscapes that define the laundromat industry. We know which keywords drive the most foot traffic. We know how to optimize a Google Business Profile for maximum visibility in the map pack. And we know how to build websites that convert casual browsers into loyal customers.
Today, Chris Simpson SEO has helped over 150 laundromat owners across the United States grow their businesses through proven, data-driven SEO strategies. Our clients consistently report increased walk-in traffic, more phone calls, and meaningful revenue growth within the first few months of working with us.
Our Mission
To empower laundromat owners with the tools, strategies, and expertise they need to compete and win in the digital age. We believe every neighborhood laundromat deserves to be found by the customers who need them most, and we are dedicated to making that happen through ethical, results-driven SEO.
Our Core Values
These values guide every decision we make and every strategy we build.
Transparency
No hidden fees, no jargon, no smoke and mirrors. We provide clear, honest reporting that shows you exactly what we are doing, why we are doing it, and what results it is producing. You will always know where your investment is going.
Results-Driven
We measure everything. From keyword rankings and organic traffic to phone calls and walk-in customers, we track the metrics that matter to your bottom line. If a strategy is not delivering results, we pivot until it does.
Industry Focus
We do not try to be everything to everyone. By specializing exclusively in laundromat SEO, we have built a depth of knowledge and a track record of success that no generalist agency can match. Your industry is our entire world.
Why Laundromats?
People often ask why we chose to specialize in such a specific niche. The answer is simple: laundromats represent one of the most underserved industries in digital marketing, and the opportunity for growth is enormous.
The laundromat industry generates over $5 billion in annual revenue in the United States, yet the vast majority of laundromat owners have little to no online presence. Many do not have a website. Most have unoptimized or unclaimed Google Business Profiles. And almost none are investing in the kind of local SEO that could transform their business.
That gap between opportunity and execution is exactly where we thrive. When a laundromat owner partners with us, the results are often dramatic because the baseline is so low and the potential is so high. We have seen laundromats go from invisible online to the top of Google Maps in their area within months.
Beyond the business case, there is a personal element. Laundromats are essential neighborhood businesses that serve real communities. Helping a laundromat owner grow their business means helping a local entrepreneur succeed, creating jobs, and providing a vital service to the people who depend on it. That is the kind of work that gets us out of bed in the morning.